Rapha

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What began as a simple camera test for the DJI Ronin 4D quickly evolved—thanks to director Antonio Santos—into a full-blown sports commercial. The project embraced a lean, no-frills approach, using inventive camera work, gritty black-and-white cinematography, and a heavy metal soundtrack to capture the raw intensity of pushing through self-doubt and pain in the pursuit of athletic excellence.

 

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Adams Golf